Category Archive: Starting out

Tips for the freelancer or journalist trying to make a start

Oct 15

How’s your client mix?

In a superficial way, there are really only two types of clients; good and bad. But the reality is that you need a client mix. If all your clients are the same you might as well have one boss and go back to working for someone else.

Nov 08

Freelance Does Not Equal Employee

As a freelancer, you’re often a price taker rather than maker. But that doesn’t mean you need to sell your soul to the lowest bid.

Jul 11

Choosing success

How can you guarantee your business’s success? Perhaps Will Smith, the only movie star in the world, can teach you something.

Jul 01

Customer service is the key to repeat business

Customer service is the key to building your business without constantly chasing new clients.

May 18

My Elevator Pitch – Extended Version

What do I do? It’s a question I’m often asked and had a chance to recently answer

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